Chubbies Shorts | Summer 2015

For this San Francisco-based brand, pants are a necessary evil; a belief which the entire team and their customers live by. The manifesto states that Chubbies make shorts and only shorts, but at the highest standards. Chubbies shorts have a radical, sharp look, but at the same time they are very comfortable and suitable for those outdoor activities that men enjoy. Things like spending time at the beach, playing sports with your college roomates, and of course, barbecues. All Chubbies shorts are mid-thigh in length and are made of high-quality fabric that will stand up against the most outrageous adventures. Not convinced? Check out their 45 Chubbies facts!

What I like about the brand is that they are so unique and different from many of the startup tech companies based in San Francisco. The Chubbies brand culture and anthem as a whole is intoxicating, inviting and very attainable. It’s like blending college, summer pool parties and crazy adventures into one and who doesn't want that? So stop wearing boring and basic shorts today; and make the switch to Chubbies! One things for sure, I'll be rocking my Victory Bells Chubbies Shorts all summer long. But act fast because their limited quantity collections sell out lightening fast! 


Chubbies Shorts | Summer 2015

Chubbies Shorts | Summer 2015

Chubbies Shorts | Summer 2015

Chubbies Shorts | Summer 2015

Chubbies Shorts | Summer 2015

David Troyer | Surf Photographer

David Troyer has had a very interesting and successful career as a photographer within the surf industry. Growing up in Carlsbad, California, David spent a lot of time near the beach and eventually got into photograpy. As his skills developed, so did his career and he was eventually offered a position at Transworld Surf. Since branching out on his own in 2006, David has primary focused on commercial and lifestyle assignments that have opened the door to work directly with the likes of Roxy, Quicksilver and a handful of other major clients.

How did you originally get into surf photography?
I have been in to Photography since I was pretty young and in High School I took all the B/W lab classes I could. In my early 20's I started going on surf trips to Mex and Indo and documenting them. After a one year round the world trip I decided I wanted to shoot for a living and bought my first of many water housings. the rest is history as they say.

And what draws you to photography?
Photography is truly an art form and being able to create unique images is what drives me.

What's your favorite conditions for shooting?
6-8 foot glassy tubes in Tahit!

Do you shoot mainly in the water, or from shore to?
I shoot everything but am best in the water

Who has had the biggest impact on your photography?
Chris Van Lennep is the one photographer who really got me to push myself in the water. His images were always perfect.

What is one piece of advice for someone just starting out?
If you have a true passion for it go for it and never give up and SHOOT SHOOT SHOOT all the time!!!


David Troyer | Surf Photographer

David Troyer | Surf Photographer




Alternative Apparel 2015 Collection

These days, consumers have started to select brands not by product quality or popularity, but rather by their impact on the environment. This is why Alternative Apparel has made a commitment to developing and manufacturing products in a responsible manner. This includes sustainable fabrics, natural and low-impact, non-toxic dyes, and finishing processes, which consume no chemicals and 60% less water. This is why I am such a fan of Alternative Apparel; while these high standards in manufacturing might not be the cheapest route possible, it definitely makes a difference that is worth the extra expenses! On a totally different note, have you seen their blog? It's amazing!

Beyond social responsibility and protecting the environment, Alternative Apparel’s range of products is quite diverse and unique. I’m a big fan of their Eco-Mock Twist Baseball Jersey, which is perfect when heading out to a Baseball game this summer. While their Eco-Jersey Raglan Henley Shirt is more suited for a nice dinner with your significant other at a trendy restaurant. With Alternative Apparel you can achieve a casual and relaxed, yet distinctive look; something that really appeals to me. 

Check out their entire 2015 Collection here!

Alternative Apparel 2015 Collection

Alternative Apparel 2015 Collection
Alternative Apparel 2015 Collection

San Clemente Shark Sighting...Again!

Most people know of San Clemente as a small and peaceful beach city that is home to some of the world's best surfers including Kolohe Andino and many more. It is also home to many famed surf spots including T-Street and Lower Trestles. I grew up surfing in San Clemente and was apart of their junior lifeguard program for many years; without ever seeing a shark. And we did some training exercises that took us pretty far out including pier swims, boat drops and free diving at the West Reef.

However, in the past couple weeks, there have been a flurry of confirmed shark sightings. The most recent being yesterday (Friday), which resulted in lifeguards clearing the Trestles lineup after a sighting. That's right, the Lower Trestles lineup was completely empty. Although it is being reported that one surfer did stay in the water and tested his luck in order to have the lineup to himself. On the same day, Eric Geiselman (Pro Surfer) captured footage off San Clemente Pier of what appears to be a Great White Shark stealthily cruising through the water. It's unclear how far out on the pier he was, but the pier is approx 400 yards long so the shark was relatively close to shore. Whether it was the same shark is unclear, but either way it's a little sketchy. 

Have fun surfing in Southern California this weekend!

Ozone Design Inc | The Art of Socks

Are socks an important part of your wardrobe? Do you like to create outfits where socks have a central role? If you answered Yes, then you need to check out Ozone Socks. If you answered No, then you are missing out and need to check out Ozone Socks. For decades, fashion stylists have advised us to keep our socks discreet and away from curious looks. But things are changing for the better!

At Ozone Socks you can find an array of different sock designs for guys and girls including floral, stripes, geometrics, plaid, nautical and more! On average a pair of Ozone Socks retails for $20, which is a great price considering their socks are such unique and well made products. Are you into long-term satisfaction? Then you should look into their Sock of the Month program! If you want to standout, be unique and upgrade your sock collection, then head over to Ozone socks today. You won’t be disappointed!



Tyler Stanaland | Newport Beach Wedge

Eidon Apparel | 2015 Collection

While the most established surf apparel brands have been around for decades, it’s not uncommon to see new brands entering the surf industry and competing against the vetrans. This is the case of Eidon, a surf apparel brand which launched in 2013 and is quickly gaining momentum within the surf industry. 

Those who live a laid back lifestyle will be able to identify with Eidon because the brand is centered around the love of water, the pleasure of travelling and the desire to discover the world. Eidon uses visual storytelling to showcase their brand, and feature travel diaries on its website from destinations like Puerto Rico, Nicaragua, and Barbados. Something you don't want to miss out on! 

 For me, Eidon Surf is a breath of fresh air within the surf industry. Their collections are light, bright and fun; something which resonates with me. Not to mention the quality materials they use, which are both comfortable and durable. I’ll be wearing their boardshorts all summer long and have no doubt that they will hold up in all conditions whether I am surfing or free diving with some friends.

Did I mention how cool their Instagram account is? It's seriously worth a follow!

Eidon Surf 2015 Collection

Eidon Surf 2015 Collection

Eidon Surf 2015 Collection

Eidon Surf 2015 Collection

Eidon Surf 2015 Collection

Eidon Surf 2015 Collection

Eidon Surf 2015 Collection

Eidon Surf 2015 Collection

Eidon Surf 2015 Collection

Eidon Surf 2015 Collection


Top 6 Summer Boardshorts | 2015 East Dane Friends and Family Sale

East Dane is having their Friends and Family sale that got started today and you aren't going to want to miss out! We are talking about 25% off some of the hottest surf trunks of the season from a variety of brands including Onia, Katin and Obey! Below are 6 of my favorites, that I picked out while cruising through East Dane's current inventory.

2015 East Dane Friends and Family Sale Coupon Code: SPRING25

Top 6 Summer Boardshorts (Left to Right)
6. Jentsch Man Swimmers

Kelly Slater Steals the Show | 2015 Rip Curl Pro Bells Beach

While much of the surfer industry is focusing on the 2015 Rip Curl Pro Bells Beach, many have been distracted by Kelly Slater's recent antics surrounding a variety of business deals. To further fuel speculation, Slater announced that he would be retiring from the WSL after this event. While it was April Fools day, keep in mind that Kelly also announced his split from long time sponsor Quiksilver in similar fashion just a year ago. Whatever the truth might be and whatever new businesses Kelly Slater is collaborating on, he sure knows how to generate valuable media coverage and publicity. 

Recent headlines:
Kelly Slater has purchased a majority share of Firewire Surfboards
Kelly Slater announces that he will be retiring from the WSL
Kelly Slater's PURPS drink brand is starting to gain momentum


Dana Point Harbor | March 30 2015


Dana Point Harbor

Dana Point Harbor

Dana Point Harbor

Dana Point Harbor

Dana Point Harbor

Dana Point Harbor

Dana Point Harbor

Newport Beach Wedge | March 28 2015

Newport Beach Wedge

Newport Beach Wedge

Newport Beach Wedge


Tense Watches | 2015 Collection

These days, wearing a watch is the perfect accessory to any outfit. If you really want to stand out amongst your peers though, I would suggest a Tense Watch from Canada. They produce a very unique collection of watches that are constructed from the finest materials around the world and feature a Miyota 2035 watch movement from Japan. Not to mention, they've been crafting watches since 1971, so they have years of experience!

Not only are Tense Watches comfortable to wear, but they also go great with near any style of clothing because of their unique wood tones and designs. Additionally, each watch will mature in it's appearance as you wear it, which will make the colors and grain more striking. While these watches aren't water proof, they are definitely extremely durable due to their wood construction. 

Whether you need a new watch for yourself or the perfect gift for someone in your life, head over to Tense Watches today! My two favorites are the Mini Yukon and the Comox





Furrow Slimfold | J. Fold Wallets

Earlier this week I switched over to a new wallet and couldn't be happier. I opted for a very nice black leather wallet from J. Fold Wallets and haven't looked back. The first thing you will notice about the Furrow Slimfold wallet is it's unique texture on the outside which is unlike anything I have ever seen before. Second is that the wallet is made from Italian top grade leather, so you know that durability won't be an issue; something that is important for me considering I use my wallet everyday. Last but not least, the J. Fold Furrow Slimfold wallet has numerous card slots to store credit cards, ID's and business cards. If you are in the market for a new wallet, then I would highly recommend the Furrow Slimfold wallet as it's professional, versatile and very modern!


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